Elisamama

Celebrate the Artistry of of Black-Owned Brands
Not everybody wants to acknowledge cultural awareness for Black History Month, so I am using my voice to celebrate the artistry of Black-owned brands. More than a few years ago, in 2021, I decided to become a conscious consumer and avoid fast fashion.

Kimberly Goldson Amirah Cropped Sweatshirt

After deleting the Zara app, I focused on making slower, more sustainable purchases, all while reducing my carbon footprint. Fast fashion is easy to wear, affordable, and ships quickly. Unfortunately, it lacks craftsmanship and is notorious for its lack of sustainability.
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Elisamama Adunni Maxi Dress from Saks Fifth Avenue

Elisamana In October 2021, I committed to being more mindful of my fashion choices. I called this initiative my “sustainable spotlight” and featured recently discovered brands. One such brand is Elisamama, a farm-to-fashion brand known for its artisan-produced clothing from Nigeria. Elisamama History Fisayo Che, a Nigerian-born Californian, launched Elisamama in 2020. The brand came […]

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