According to The Skin Cancer Foundation, the sun causes up to 90% of skin aging. Sunscreen is our first line of defense against harmful UVA and UVB rays and is essential to every skincare routine. May is skin cancer awareness month; it’s the perfect time to introduce Hello Sunshine, IT Cosmetics’ new serum sunscreen.

Sun exposure is the primary source of healthy skin decline. Lack of proper protection from the sun invites unwelcome guests, such as sagging, wrinkles, hyperpigmentation, and even cancer—the diagnosis of over 5 million skin cancer cases each year.
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