Are you interested in taking your brand to the next level? If so, today I will give you tips for upping your style courtesy of award-winning stylist Toi Sweeney and her first e-book, Secrets Of A Well Dressed Brand.
I learned the concept of personal branding was introduced twenty years ago by Tom Peters, an American writer who specialized in covering business practices. One of Tom’s quote that comes to mind and is very apropos is: “We are the CEOs of our own companies. Me, Inc. To be in business today, our most important job is to be head marketer of the brand called you.”
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