My Chico's Casting Call in New York City
As a woman of a certain age, opportunities to highlight who you are and what you look like can be challenging. However, (I think) because of my involvement in The Fierce 50 Campaign, I received an invitation to participate in a casting for a possible spot in Chico’s 2017 fall campaign. I drove to New York City with my daughter on Monday afternoon to prepare for the Tuesday casting.

#lovechicos
My Chico’s Casting Call in New York City. My Chico’s GirlFriends bracelet I received.

The Fierce 50 campaign spoke to Chico’s commitment to women, and the retailer partnered with us to donate a #lovechicos “Girlfriend” bracelet to each of us. The faux turquoise power bead bracelet celebrates women and friendships cemenFebruary 19ry 19th, the day the campaign debuted. It is meant to convey inspiration.

#lovechicos
My Chico’s Casting Call in New York City. Fierce 50 Ladies in Chico’s Promo Ad with their Girlfriend bracelets. Fierce 50 members;  Fitness Guru, Actress, and Blogger –Kathy Kaehler, The Middle Page Blog – Catherine Williamson; More Than Turquoise Blogger – Jamie Lewinger, Fierce 50 Founder – Catherine O’Donnell Grace; Chic Over 50 – Shauna Roberston; Fabulous After 40 – Deborah Boland, and So What to Twenty, Author and Blogger – Glenda Harrison. Image credit from Chic Over 50 Shauna Roberston.

Two weeks ago, I got an email from the Jon James Casting Agency in New York City, asking if I wanted to participate in a casting for Chico’s fall campaign. Of course I did! So, I rearranged my schedule and decided I’d head to Chelsea. While there was an option to submit a short video answering a few brief questions, I attended the casting call in person.

My Chico’s Casting Call in New York City. My casual, relaxed Chico’s purchase for New York City.

After I decided to go to the casting in person, I had to figure out what to wear. It made the most sense to head to Chico’s, where I found a pair of casual, comfortable, and chic Zenergy striped pants (they come in both regular *and* petite). I paired the pants with a Travelers criss-cross classic top in black. I liked the hippie vibe of the stripe wide-leg effect with a split hem.

Since 1983, Chico’s fashions have appealed to seasoned women who still want to look stylish. Hats off to Chico’s founders, Helen and Marvin Gralnick, for building such a timeless brand and keeping it alive for over 30 years.

My Chico's Casting Call in New York City; Jon James Casting Agency

Tuesday was the big day of the casting call. I arrived mid-afternoon. After the receptionist greeted me, she gave me a paper to complete, asking me to detail my social media followers on each platform. As I wrote my answers, I could hear a woman behind the curtain speaking to the camera. She’s an architect and former Dior model.

My Chico’s Casting Call in New York City. The curtain separates the reception area at the Jon James Casting Studio in New York City.

In the photo above, you’ll see the closed curtain I sat behind as I chatted with the casting director, Jon James, on camera. James took many pictures and recorded me as I answered the questions provided in three minutes. Questions like describe your style, your personality, etc. And just like that, it was over. My daughter came with me to the casting. She sat outside the curtain listening and said I sounded intelligent and not nervous.

To celebrate my bravery, we had lunch at the Cafeteria, a cute restaurant with really good burgers and rosé. After that, we walked through Barneys’ new downtown flagship store, on the same block where its first discount men’s suit shop opened in 1923.

My Chico’s Casting Call in New York City. The relaxed atmosphere at the Jon James Casting Studio, the owner’s Lab.

The studio’s ambiance was relaxed, as you can see with the proprietor’s dog stretched out on the floor. The reception room was impressive, an eclectic combination of art making one’s visit carefree.

My Chico's Casting Call in New York City
My Chico’s Casting Call in New York City. Custom Fashion Illustration by Beth Briggs.

The last day to submit videos or live presentations is Thursday, April 20. Stay tuned to see what unfolds with Chico’s fall campaign.

Have a stylish, fabulous, and fierce week.